Who is Joanna ?
Fun and creative accessories for all
Founded in 2016, Joanna Behar stands out with original and accessible creations, offering affordable prices for high quality accessories. From pins with innovative effects to hair accessories and stickers to brighten up your belongings, and more recently notebooks and stationery.
Many items produced in limited editions are constantly renewed and change according to her inspiration, with bestsellers like the "fuck," "merde," and "oh putain" pins and most recently her new baguettes barrettes.
After living in New York City for five years and earning a BFA, (bachelor of fine arts), in communication from Parsons School of Design in 2011, Joanna returned to Paris and worked in the press. Initially driven by a desire to no longer work for someone else, she discovered pins and created her first design.
This marked the start of a new adventure, sparking an even greater desire to create.
Fun, puns & colorful accessories!
The online store was launched after an increase in demand in 2016.
Joanna, handles everything with occasional help from her pawssistant Nala! She wears as many hats as needed such as accountant, photographer, social media manager, order fulfilment, and everything else. After starting on Etsy, slowly but surely, the brand was able to launch its official website in 2017 and able to expand collections and inventory ever since.